6. Build the brand guardrail as an Agent Skill (Level B)

Implement task 2's approved spec as a Claude Agent Skill so copy generation auto-obeys it (the Anthropic growth-team model). Decided 2026-05-25: Level B (a skill, not just reference docs) + agent-refreshed facts.

Shape:

• marketing/skills/pickism-brand/SKILL.md — the voice rules + claim-list rules. Loaded whenever generating any Pickism marketing copy; Claude follows it without re-pasting.
• product-facts.md — the ✅ shipped / 🚧 roadmap list, regenerated on demand by an agent that inventories apps/web (re-run before any launch; never hand-drift).
• Encode the audience nuance from task 2: maximizer-facing copy = "you decide / no effortless"; satisficer-invitee surface = effortless/one-tap is on-voice.

Definition of done: with the skill loaded, ask Claude for ~5 hero headlines → output is on-voice AND refuses to state an unshipped feature (won't claim "remembers your taste" or French support) without an explicit override. Verify the agent-refresh actually regenerates the facts list from the codebase.

Depends on: task 2 (spec) approved. Optional follow-on: a /brand-review checker agent (Level C).